Business Awareness for Optometrist, 1st Edition
This book will equip the student and all those starting out in the optometric field with the basic business insight necessary for setting up in practice and to begin understanding the commercial aspects of the optical industry. Covering issues from employing staff to marketing; practice layout and design to aspects of the law, this text is an indispensable practical handbook for student and practitioner optometrists and dispensing opticians.
ISBN :
9780750639613
Publication Date :
29-03-1999
Stock Status :
Please allow 10-14 working days for delivery
This book will equip the student and all those starting out in the optometric field with the basic business insight necessary for setting up in practice and to begin understanding the commercial aspects of the optical industry. Covering issues from employing staff to marketing; practice layout and design to aspects of the law, this text is an indispensable practical handbook for student and practitioner optometrists and dispensing opticians.
Key Features
Author Information
By Nizar Hirji, PhD, MBA, Bsc, FCOptom, FAAO, FIMgt, Hirji Associates
